Natural skincare for sensitive skin – feels different

For us, natural cosmetics means: clear formulations without unnecessary irritants – without ethanol/denatured alcohol, without essential oils, fragrance-free, pH-balanced, and non-comedogenic. This results in skincare that respects sensitive skin, strengthens the skin barrier, and delivers visible results – without drama, but with plenty of moisture and balance.

• Gentle & pH-friendly: Formulated in the skin-close range (~pH 5–5.5) for good tolerability.
• Alcohol-free (Alcohol denat.) & perfume-free: Free from drying alcohols and fragrances – good for sensitive/reactive skin.
• Non-comedogenic: Lightweight textures that won't clog pores.
• Transparent INCI: Clearly named active ingredients (e.g., niacinamide, panthenol, allantoin, sodium PCA, pentylene glycol as a moisture booster).
• Vegan & conscious: Gentle on the skin, conscious in the selection of raw materials.

Note on terms:

Toner is often also called facial toner – both refer to the same liquid skincare step after cleansing.

• Sensitive/reactive skin: Soothes, reduces redness, and supports the skin barrier with gentle, pH-balanced formulas. Moisture-retaining ingredients like glycerin and sodium PCA buffer irritation; panthenol and allantoin restore the skin's natural balance.
• Dry skin: Builds up a lasting moisture reserve and reduces feelings of tightness. Polyols (e.g., glycerin), as well as pentylene glycol and sodium PCA, bind water long-term; a light finishing cream retains moisture without feeling heavy.
• Oily/combination skin: Balancing, lightweight textures – without occlusive overload – keep pores visibly refined and reduce shine. Non-comedogenic formulations and controlled, gentle exfoliation support an even, clear complexion.
• Mature skin: Focus on elasticity, evenness, and abundant moisture for a more radiant complexion. pH-balanced, highly moisturizing care strengthens the skin barrier, making lines appear softer and the skin look smoother.
• Men's skin: Yes, absolutely – especially after shaving, alcohol-free, fragrance-free formulas soothe without burning. It smells like skin, not perfume – quickly provides moisture and a fresh feeling (without a scent cloud, we promise).

1. Cleansing: Gently remove impurities (e.g., with oil) + gently clarify (with gel) – avoid making skin feel squeaky clean. Natural cosmetics focus on gentle, lipid-friendly cleansing that removes makeup and SPF without disrupting the skin barrier. Natural cleansers with a skin-friendly pH and moisture-binding polyols optimally prepare the skin for the next steps.
2. Liquid step: Toner/ facial toner for hydration and soothing; use exfoliating toners (AHA/BHA/PHA) sparingly. An alcohol-free natural cosmetic toner/facial toner replenishes moisture reserves and soothes – ideal as a leave-in product in your routine. In natural cosmetics, exfoliating toners are used gently to even out the complexion without stressing the skin.
3. Serums: Targeted (hydration, balancing, glow). Natural cosmetic serums combine gentle active ingredients such as niacinamide, panthenol, or amino acids for visible balance. In natural cosmetics, light, non-comedogenic serums help to increase hydration and make the complexion appear clearer.
4. Finishing touch: A light fluid/cream that locks in moisture. A natural cosmetic finishing treatment seals in the previously applied moisture without feeling heavy or shiny. Your natural cosmetic routine protects the skin barrier and stabilizes results in the long term.